Panel discussion: The future of in-store marketing in a connected world

In this expert panel moderated by Jeanette Brorsson-Ekelund of Hasselfors Garden we will hear what are the most important aspects that affect the customer’s buying behavior? How to create a better overall shopping experience and what would the suppliers’ contribution to retail trade business be besides selling goods? The panelists will discuss the impact of the new technology and the store staff on improving the store visit experience? What will the future physical store be like?